In this show I talk to Alisa Meredith, who is an expert and speaker on Pinterest and is, to my mind, the world authority on Pinterest’s advertising platform, Promoted Pins.
Social Media
How to Unlock the Magic of Twitter Adverts
In this show I discuss how I have started using a new technique using tailored audiences to allow me to start making successful use of Twitter Adverts.
Twitter Chats with Madalyn Sklar
In this episode I talk to Twitter expert, and host of the #TwitterSmarter twitter chat, Madalyn Sklar. Personally I had great success building up publishing industry specific twitter followers by taking part in the now defunct #futurechat Twitter chat. In this show I talk to Madalyn about what twitter chats are and how to use them.
In Marketing, Simple Is Often Better
Despite having a desire to test out the latest marketing techniques all the time I’ve recently discovered that often simpler techniques help provide the greatest results. This has mainly been in the area of marketing this podcast rather than my books.
In the previous episode How do you revive sales in a book that doesn’t sell? (Episode 37) I mentioned that I was going to try and do a marketing push for my book Magpies and Magic. It was as much of an opportunity to try out some new marketing avenues as anything else. As is often the case with new things I wasn’t expecting success, which was good because I didn’t have much. Some the things I tried showed real promise, while others I will probably not repeat.
Using Instagram to Market Books with Jenn Herman
In this episode I talk to Jenn Herman. She is the forefront blogger on Instagram marketing and her blog, Jenn’s Trends, has won the title of a Top 10 Social Media Blog in 2014, 2015, and 2016. She is the author of “The Ultimate Beginner’s Guide to Instagram” and “Stop Guessing: Your Step-by-Step Guide to Creating a Social Media Strategy”.
Marketing Using Pinterest With Jeff Sieh
This week I talk to Jeff Sieh, an awesome man with a beard, general nice guy and Pinterest expert. He’s the host of the Manly Pinterest Tips Podcast and manages the Pinterest and Instagram pages for Social Media Examiner, arguably the most influential Social Media Marketing blog in the world.