Calvin Wayman has recently written the book Fish Out of Water. One of the central themes of the book is the benefits of having mentors on your progression into the entrepreneurial world. I talk to him about these concepts and the interesting way he promoted the launch of his book.
Self-Publishing in India with Amar Vyas
In this interview I talk with the host of the MyKitaab Podcast and self-published Indian Author Amar Vyas about self-publishing in India.
In Marketing, Simple Is Often Better
Despite having a desire to test out the latest marketing techniques all the time I’ve recently discovered that often simpler techniques help provide the greatest results. This has mainly been in the area of marketing this podcast rather than my books.
In the previous episode How do you revive sales in a book that doesn’t sell? (Episode 37) I mentioned that I was going to try and do a marketing push for my book Magpies and Magic. It was as much of an opportunity to try out some new marketing avenues as anything else. As is often the case with new things I wasn’t expecting success, which was good because I didn’t have much. Some the things I tried showed real promise, while others I will probably not repeat.
Author Income : How Many Books Do You Need to Sell to Make Money?
In my first solo show for a while I use the information I learnt from my interview with Emmanuel Nataf about how much self-publishing costs to create a spreadsheet to work out exactly how many eBooks you’ll need to sell to cover these costs, get these costs plus a minimum wage and to a comfortable “average” income from an individual book.
Author Branding with Phil Pallen
I have seen Phil speak at both New Media Europe 2015 and New Media Europe 2016 and he’s always been an amazing speaker. He’s a globe-trotting brand expert who has worked with a host of celebrities and small business people. I ask him to talk about author branding in this interview.
Organising a Mega-Book Launch with Kate Erickson
In this episode I am blessed to have on one half of the duo who make up the core of the EOFire organisation, Kate Erickson. Together with her partner John Lee Dumas they released the Freedom Journal at the start of this year to great success after running one of the best ever book Kickstarter launches (7,063 backers pledged $453,803) and have continued their success after the launch.