In this episode and I talk to Marcus Sheridan who is the owner of a swimming pool company who suddenly learned in the days when his business was suffering in the recession that by creating an absolutely amazing blog just about the questions people have about swimming pools, he managed to hold his company back from the point of oblivion just by doing blogging and answering questions. He’s now known as the Sales Lion and goes around training people internationally on how to do Content Marketing for fiction especially focusing on answering the questions that readers actually have.
In this episode I talk again to Alex Newton of K-Lytics about what is happening in the Amazon Kindle Store in terms of what categories are doing well and badly.
In this episode I talk to Denise Cowle, a non-fiction editor based in Scotland. We talk about what the difference is between copy-editing and proofreading and what you need to look for in an editor.
In this episode I talk to acclaimed Finnish author Helena Halme about her experiences of writing and self-publishing in English.
In this episode I talk to WordPress security expert Chris Varnom about how to make sure your website is secure. Invariably I see on a monthly (and sometimes weekly) basis reports of author websites being hacked, so I thought this was an important topic to cover on the show.
In this episode (my first on a fortnightly basis), I talk to veteran Book Publicist, Ben Cameron about using a book publicist to promote your book.